--- title: "RANSOR Case Study | GTC" description: "Case study: RANSOR Gaming secured USPTO trademark protection across 4 Nice classes for gaming hardware, furniture, apparel, and retail operations." lang: en json-ld: | [ { "@context": "https://schema.org", "@type": "Organization", "name": "Global Trademark Company LLC", "url": "https://globaltrademarkcompany.com", "logo": "https://globaltrademarkcompany.com/gtc-logo.svg", "description": "Multi-practice IP and business legal firm. Trademarks in 100+ jurisdictions, patents in 10 + PCT, copyrights under Berne. 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As the company prepared to sell directly to US consumers through their website and Amazon, they faced a complex IP challenge. - The brand spanned multiple product categories, from gaming PCs and monitors to chairs, desks, and branded apparel, each requiring separate trademark classifications. - Without US protection, competitors could register 'RANSOR' in the US market and block the company's expansion entirely. - The gaming hardware space is highly competitive, with brand names frequently copied by unauthorized sellers on Amazon and other platforms. - As a Bahrain-based company, RANSOR needed a US-based trademark attorney to file and prosecute the application at the USPTO. Every month without US trademark protection left the RANSOR brand vulnerable to squatters and copycats in the world's largest consumer market. ## Our Approach We mapped RANSOR's product and service lines to four Nice classes and filed them in one coordinated application instead of four separate ones. 1 ### Brand audit and classification strategy We analyzed RANSOR's full product catalog. Gaming PCs, monitors, peripherals, furniture, apparel, and e-commerce operations, and mapped each product line to the correct Nice classification. This identified 4 essential classes (9, 20, 25, 35) needed for complete protection. 2 ### Trademark search across all four classes Before filing, we searched the USPTO database for conflicting marks in all 4 classes. We identified potential conflicts and developed arguments to distinguish RANSOR from existing registrations. 3 ### Multi-class USPTO filing We filed a single application covering all 4 Nice classes, which is more cost-effective and strategically sound than filing 4 separate applications. The filing included detailed goods/services descriptions tailored to each class. 4 ### Prosecution and monitoring We managed the entire prosecution process with the USPTO, responding to any office actions and monitoring the application through examination, publication, and toward registration. ## The Results RANSOR's four-class application moved through USPTO examination to publication without a substantive refusal. Nice Classes Protected 4 Product Categories Covered Hardware, Furniture, Apparel, Retail Filing to Publication ~8 months Cost Savings vs. Separate Filings ~40% With US trademark protection in place, RANSOR could confidently expand into the American market, list products on Amazon with Brand Registry protection, and take enforcement action against unauthorized sellers using the RANSOR name. > "The multi-class approach saved us significant costs while ensuring our entire product ecosystem was protected in the US. We couldn't have navigated the USPTO process from Bahrain without this level of expertise." > > RANSOR Brand Team ## Key Takeaways 1 Multi-class filings save money and provide broader protection than filing separate applications for each product category. 2 Gaming and tech brands need trademark protection across hardware (Class 9), accessories/furniture (Class 20), merchandise (Class 25), and retail operations (Class 35). 3 International companies should secure US trademark protection before entering the market, not after discovering infringement. 4 A coordinated filing strategy ensures all product lines are protected simultaneously, eliminating coverage gaps. ## Need similar protection for your brand? Whether you're expanding internationally, rebranding, or fighting counterfeiters, a GTC attorney will scope the filing and quote a flat fee before any work begins. 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