--- title: "Madrid Protocol trademark filing via WIPO | GTC" description: "Protect your trademark across 130+ countries with one WIPO application. Attorney-led Madrid Protocol filing, quoted to your designation list." lang: en json-ld: | [ { "@context": "https://schema.org", "@type": "Organization", "name": "Global Trademark Company LLC", "url": "https://globaltrademarkcompany.com", "logo": "https://globaltrademarkcompany.com/gtc-logo.svg", "description": "Multi-practice IP and business legal firm. Trademarks in 100+ jurisdictions, patents in 10 + PCT, copyrights under Berne. Operating since 2016.", "foundingDate": "2016", "sameAs": [ "https://www.linkedin.com/company/globaltrademarkcompany/", "https://www.trustpilot.com/review/globaltrademark.co" ], "contactPoint": [ { "@type": "ContactPoint", "telephone": "+1-510-973-4964", "contactType": "customer service", "areaServed": "US", "availableLanguage": [ "English" ] }, { "@type": "ContactPoint", "telephone": "+44-7453-347853", "contactType": "customer service", "areaServed": "GB", "availableLanguage": [ "English" ] }, { "@type": "ContactPoint", "telephone": "+91-6397-329955", "contactType": "customer service", "areaServed": "IN", "availableLanguage": [ "English", "Hindi" ] } ], "address": [ { "@type": "PostalAddress", "streetAddress": "712 H Street NE, Suite 2094", "addressLocality": "Washington", "addressRegion": "DC", "postalCode": "20002", "addressCountry": "US" }, { "@type": "PostalAddress", "streetAddress": "YSC Complex, 4th floor, A-400, 12 Ajit Singh House, Sri Aurobindo Marg", "addressLocality": "New Delhi", "addressRegion": "Delhi", "postalCode": "110016", "addressCountry": "IN" } ] }, { "@context": "https://schema.org", "@type": "Service", "name": "Madrid Protocol International Trademark Filing", "serviceType": "Madrid Protocol international trademark application via WIPO", "description": "One international trademark application filed via WIPO, extending your trademark to your choice of the 130+ Madrid Protocol countries. Quoted per matter to your designation list: GTC professional fee from $10,000.00 plus the WIPO basic fee and per-country designation fees passed through at cost.", "provider": { "@type": "LegalService", "name": "Global Trademark Company", "url": "https://globaltrademarkcompany.com" }, "areaServed": { "@type": "Place", "name": "Madrid Protocol member jurisdictions worldwide" }, "offers": { "@type": "Offer", "description": "GTC professional fee from $10,000.00, scaling with the number of designations, plus the WIPO basic fee and per-country designation fees passed through at cost. Quoted to your exact country list before any work begins." } }, { "@context": "https://schema.org", "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://globaltrademarkcompany.com/" }, { "@type": "ListItem", "position": 2, "name": "Trademarks", "item": "https://globaltrademarkcompany.com/trademarks" }, { "@type": "ListItem", "position": 3, "name": "Madrid Protocol Filing", "item": "https://globaltrademarkcompany.com/services/madrid-protocol-filing" } ] }, { "@context": "https://schema.org", "@type": "FAQPage", "mainEntity": [ { "@type": "Question", "name": "How much does a Madrid Protocol filing cost?", "acceptedAnswer": { "@type": "Answer", "text": "Madrid is quoted per matter, because the cost scales with your designation list. There are two parts. Government pass-through covers the WIPO basic fee (CHF 653 for a black-and-white mark / CHF 903 for colour) plus an individual fee for each country you designate. Those fees are paid to WIPO and the national offices at cost, and they are usually the bulk of the bill on a large list. GTC's professional fee covers base-mark verification, designation strategy, drafting, WIPO submission, multi-jurisdiction status tracking, certificate handling, and the first non-substantive office-action response in every designated jurisdiction; it starts from $10,000.00 and scales with the number of designations. We quote both parts to your exact country list before any work begins. Substantive refusals and inter partes proceedings are quoted separately." } }, { "@type": "Question", "name": "How many countries are in the Madrid system?", "acceptedAnswer": { "@type": "Answer", "text": "The Madrid system covers 130+ countries through 110+ contracting parties (the European Union counts as one party but covers all 27 member states). You can designate any of them in a single international application. Notable non-members include Hong Kong, Taiwan, Argentina, Bolivia, Venezuela, Pakistan, and Myanmar. For those markets, you file directly with the local registry." } }, { "@type": "Question", "name": "What's the 'central attack' risk?", "acceptedAnswer": { "@type": "Answer", "text": "For the first 5 years from the international registration date, every Madrid designation is dependent on the base mark. If the base application is refused, withdrawn, or cancelled, including after a successful third-party opposition or non-use cancellation, every designation falls with it. From year 5 onward, the international registration becomes fully independent of the base and the central-attack risk disappears. If central attack is a deal-breaker, direct national filings are the right answer." } }, { "@type": "Question", "name": "What's a base mark and what does it need to look like?", "acceptedAnswer": { "@type": "Answer", "text": "The base mark is an application or registration in your office of origin (the IP office in the country where you are domiciled or commercially established). The international mark must be identical to the base, the goods and services must fall within the scope of the base, and the applicant must be the same. Most US and EU applicants use a USPTO or EUIPO base. If you don't have a base yet, we arrange the national filing (for US applicants, a USPTO filing) so we can file the base and the Madrid international application in tandem." } }, { "@type": "Question", "name": "Do I pay less if I already have a base trademark?", "acceptedAnswer": { "@type": "Answer", "text": "Slightly. If you already hold a USPTO or EUIPO registration to file from, that national filing is not part of the quote, so your total is a little lower. If you do not have a base yet, we arrange it and include it in the quote. Either way, the designation fees and professional fee are quoted to your country list before you commit." } }, { "@type": "Question", "name": "What if a designation is refused?", "acceptedAnswer": { "@type": "Answer", "text": "Each designated office runs its own substantive examination, with up to 12 months, or 18 months in some jurisdictions, to issue a refusal. If a refusal is issued, the response options are similar to a direct national application: arguing distinctiveness, narrowing goods, or filing a Letter of Consent. Standard non-substantive procedural notifications are included; substantive Article 5 refusals are quoted upfront per designation before any work begins." } }, { "@type": "Question", "name": "Can I add countries to a Madrid registration later?", "acceptedAnswer": { "@type": "Answer", "text": "Yes. You can add countries through a 'subsequent designation' under Article 3ter. You can add any Madrid jurisdiction at any point during the life of the international registration. Subsequent designations are quoted separately when you need them." } }, { "@type": "Question", "name": "How long does the full Madrid registration take?", "acceptedAnswer": { "@type": "Answer", "text": "WIPO formal examination usually concludes within 6 to 8 weeks of filing, after which the international registration is published. Each designated national office then runs its own substantive examination, typically 12 to 18 months from publication, varying by registry. EU and EUIPO designations are among the fastest, often inside a year; China, India, and Brazil can take 18 to 24 months." } }, { "@type": "Question", "name": "When does direct national filing make more sense?", "acceptedAnswer": { "@type": "Answer", "text": "Direct national filings are typically more cost-effective when you're targeting fewer than ten countries, when you want fully independent national rights with no central-attack exposure, when a key target country isn't in Madrid (Hong Kong, Taiwan), or when you need defensive sub-class or transliteration strategies that Madrid doesn't accommodate as cleanly. We model both routes during the pre-engagement consultation and let the numbers decide." } }, { "@type": "Question", "name": "Does Madrid cover defensive Chinese-character, katakana, or Hangul marks?", "acceptedAnswer": { "@type": "Answer", "text": "No. Those are separate national marks at CNIPA, JPO, and KIPO and are not part of a single Madrid international registration. We recommend layered protection: a Madrid international registration for the Latin-character mark across your designation list, plus direct national filings for the 中文, katakana, and Hangul versions in China, Japan, and South Korea. We quote those separately based on the marks chosen." } } ], "dateModified": "2026-06-15" } ] --- [](/) - Trademarks - Patents - Copyrights - Data Privacy - Business Legal - [Pricing](/pricing) - Resources Sign inEN · USD Sign in 1. [Home](/) 2. [Trademarks & Brands](/trademarks) 3. Madrid Protocol Filing Madrid Protocol · WIPO international filing # One filing. Protection across 130+ countries. Extend one trademark to your choice of the 130+ Madrid jurisdictions through a single attorney-led WIPO application, quoted to your designation list. [Start My Madrid Filing](/forms/catalog/trademarks-brands/madrid-protocol-international-filings?ref=b2c) [Excellent Trustpilot ](https://www.trustpilot.com/review/globaltrademark.co) ![GTC attorneys mapping a multi-country Madrid Protocol designation strategy](/img/home/hero-library/m-team-bright-standup-480.jpg) Base mark verified Before you file One WIPO filing 130+ countries Every office tracked One number, one inbox 8,219+ filed 10,856+ clients 100+ jurisdictions 8,219+ filed 10,856+ clients 100+ jurisdictions 11 attorneys Top-10 US Trademark Filer IIPLA Top IP Consultancy 2026 [Upwork · Top Rated Plus ](https://www.upwork.com/freelancers/zamanzaidi) Trusted by founders and brands worldwide ![Atlys](/assets/atlys-B5BookJo.webp "Atlys")![Perfora](/assets/perfora-D4_346Y2.webp "Perfora")![Soxco](/assets/soxco-D31kWMAz.webp "Soxco")![BossCare](data:image/webp;base64,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 "BossCare")![Innovist](/assets/innovist-BgYdG_yd.webp "Innovist")![Bacardi](/assets/bacardi-JU27gvk6.webp "Bacardi")![Footcare Lab](/assets/footcarelab-BLfB0WJu.webp "Footcare Lab")![Bare Anatomy](/assets/bare-anatomy-CBhgu9Ro.webp "Bare Anatomy")![Freedom](/assets/freedom-confectionery-HioHiGYc.webp "Freedom") How it works ## Three stages to a filed Madrid registration. 1 ### Confirm the base mark and the right designations We verify that your home-country application or registration can serve as a Madrid base, then map your commercial markets to the Madrid jurisdictions and quote the exact designation list. We flag designations that need defensive sub-class strategy (China) or transliterations (China, Japan, Korea, UAE, Saudi Arabia). 2 ### Draft and file the international application via WIPO We draft the international application, including the goods-and-services specification scaled to each designation's classification system, and submit through your office of origin to WIPO. WIPO formal examination usually concludes within 6–8 weeks of filing. 3 ### Manage every national prosecution through a single inbox After WIPO publishes the international registration, each designated office runs its own substantive examination. We track them all, respond to standard procedural notifications, and forward national certificates to your portal as they issue. Most designations grant within 12–18 months. When Madrid is the right route ## Three conditions where Madrid wins on the math. Madrid Protocol filings only make sense in specific commercial situations. We tell you when to use it, and when direct national filings are the better answer. ### You're filing in 10 or more jurisdictions Madrid is dramatically cheaper than running ten parallel national filings. The break-even point typically sits around 8–10 designations, depending on the registry mix. We model the exact crossover for your list before you commit. ### One application, one renewal, one inbox matters A single WIPO international registration replaces a stack of national matters, one filing, one renewal cycle, one number to track. Designation fees are passed through at cost; our professional fee scales with the list, quoted upfront so there are no surprises. ### You can accept central-attack risk during the first 5 years If your base mark is cancelled in the first 5 years, every Madrid designation falls with it. After year 5, the international registration becomes fully independent of the base. What's included & how pricing works ## One engagement, quoted to your country list. Madrid is quoted per matter, because the cost scales with how many countries you designate. **GTC's professional fee**, from $10,000.00, scaling with the list. Covers base-mark verification, designation strategy, drafting, WIPO submission, multi-jurisdiction status tracking, certificate handling, and the first non-substantive office-action response in each jurisdiction. **Government pass-through**. The WIPO basic fee plus an individual fee for each country you designate, is paid to WIPO and the national offices at cost. We quote both parts to your exact list before any work begins, so the number you see is the number you pay. - Base-mark verification and Madrid eligibility check (does your base support the designations you want?) - Designation strategy mapped to your commercial markets across the 130+ Madrid jurisdictions - Application drafting and goods-and-services scope review for each designation's classification system - Submission to WIPO via your office of origin, with end-to-end correspondence in English - WIPO basic fee and every designated-country fee paid for you at filing. Passed through at cost - USPTO national filing arranged if you don't already hold a base mark to file from - Status tracking against every designated office. Examination, refusal, grant - First non-substantive office-action response in each jurisdiction (substantive refusals quoted upfront) - Madrid-specific status updates in your GTC client portal, separate from national matters - Local registration certificates delivered to your portal as they issue - A pre-engagement consultation to confirm Madrid is the right route and quote your designation list **Substantive refusals are quoted upfront.** Article 5 refusals (likelihood of confusion, lack of distinctiveness), inter partes proceedings, and post-grant maintenance are out of scope of the base engagement and are quoted per matter before any work begins. Defensive Chinese-character, katakana, and Hangul filings are separate national applications and are not part of a Madrid international registration. When direct national is better ## We'll tell you when Madrid is the wrong answer. Madrid Protocol filings come with real trade-offs. In four common situations, direct national filings are the more sensible route. We model both during the pre-engagement consultation. ### Fewer than ~10 target countries Direct national filings are usually more cost-effective at this scale, and the registrations are fully independent from day one, no central-attack exposure. ### You want fully independent national rights immediately A Madrid international registration is tied to the base mark for 5 years. If that's a deal-breaker for your IP strategy, file directly with each national registry instead. ### A target country isn't in the Madrid system Hong Kong and Taiwan, in particular, are not Madrid members. Brands targeting those markets must file directly with the local registry, regardless of how many other designations they want. ### You only need 1 or 2 priority markets For one or two target jurisdictions, the WIPO basic fee and central-attack risk aren't worth the simplicity gain. Direct national filings are the better answer. Get started ### Start your Madrid Protocol filing Tell us your base mark and the markets you want to protect, a GTC attorney will confirm Madrid is the right route and quote your designation list before any work begins. No payment required Reply within 1 business day A GTC attorney reviews it & sends a flat-fee quote. 1. 01 Brand details 2. 02 Goods & services 3. 03 Owners 4. 04 Your details We confirm your base mark and map your designation list before quoting the all-in number. Brand details 1 Trademark / brand name\* Enter the trademark / brand name exactly as it should be protected. 2 Do you already have a home (base) trademark to base this Madrid filing on?\* Madrid needs a base trademark in your home IP office. If you don't have one, we file a USPTO base application for you — included in the $45,000 price, at no extra cost. This filing covers all 118 Madrid Protocol jurisdictions in one application. BackNext Why GTC ## An online-first firm, built for Madrid Protocol filings. ### Base-mark eligibility verified first Before any filing, we confirm your office-of-origin application or registration can serve as a Madrid base. Same applicant, identical mark, goods within the base's scope, so the international application isn't rejected on a defect. ### Designation strategy mapped to your markets We map your commercial markets to the Madrid jurisdictions and quote the exact designation list, flagging where defensive sub-class strategy or transliterations belong outside the Madrid filing. ### One application, one renewal, one tracked number A single WIPO international registration replaces a stack of national matters, one filing, one renewal cycle, one number tracked against every designated office in your GTC portal. ### First office-action response per designation included The first non-substantive office-action response in each designated jurisdiction is part of the engagement; substantive Article 5 refusals and inter partes proceedings are quoted upfront before any work begins. Your Customer Success Team ## A dedicated team that owns your matter from start to finish. Every GTC client gets a dedicated Account Manager and a Senior Account Manager who learn your business and stay with you from first email to final filing. They are named people who pick up the phone and already know your matter, so every step moves forward without delay. ### Your Account Manager Your day-to-day point of contact, who coordinates every matter, keeps things moving, and already knows your file. They have your full history, so you start every conversation where the last one left off. ### Your Senior Account Manager Senior oversight on strategy and escalations, stepping in as your needs grow, so every important detail stays on track. A named person, on email or a call, at every step. ![Your dedicated GTC Customer Success Team](/assets/m-onboarding-bright-welcome-C-heDolY.jpg) How we compare ## Filing internationally via Madrid? Here's what sets GTC apart. What you get GTC Online filing services Doing it yourself Base-mark eligibility verified before the international application is filed Designation list mapped to your commercial markets and quoted upfront One WIPO application managed across every designated office First non-substantive office-action response per designation included Central-attack risk explained before you commit to Madrid WIPO and national designation fees passed through at cost Base-mark eligibility verified before the international application is filed GTC Online filing services Doing it yourself Designation list mapped to your commercial markets and quoted upfront GTC Online filing services Doing it yourself One WIPO application managed across every designated office GTC Online filing services Doing it yourself First non-substantive office-action response per designation included GTC Online filing services Doing it yourself Central-attack risk explained before you commit to Madrid GTC Online filing services Doing it yourself WIPO and national designation fees passed through at cost GTC Online filing services Doing it yourself The Madrid timeline ## From base mark to independent international registration. A Madrid filing runs on a fixed procedural calendar across WIPO and every designated office. Here is what to expect. 1. Before filing ### Base mark confirmed We verify your office-of-origin application or registration can serve as a Madrid base. Same applicant, identical mark, goods within scope, and quote the designation list. If you don't yet hold a base, we arrange the national filing in tandem. 2. Filing ### International application filed via WIPO We draft the international application with the goods-and-services specification scaled to each designation's classification system, and submit it through your office of origin to WIPO. 3. 6–8 weeks ### WIPO formal examination WIPO checks the application for formalities, records the international registration, and publishes it, typically within 6–8 weeks of filing. The opposition and refusal clocks at each designated office start here. 4. 12–18 months ### National substantive examination Each designated office runs its own substantive examination, with up to 12 (or 18) months to issue a refusal. We track them all and respond to standard procedural notifications; substantive Article 5 refusals are quoted upfront. 5. On grant ### National registrations issue As each office grants protection, the local registration certificate is delivered to your GTC portal. Most designations grant within 12–18 months of publication, varying by registry. 6. Year 5 ### Independence from the base mark For the first 5 years every designation depends on the base mark; from year 5 onward the international registration becomes fully independent and the central-attack risk disappears. In their words > I've had the pleasure of working with Rajat for many years. He has expertly guided me through the process of registering my company in the USA, Canada, UK, Australia, New Zealand, and more. His deep knowledge of trademark law across jurisdictions is impressive. Darius Tay, ID [Excellent Trustpilot ](https://www.trustpilot.com/review/globaltrademark.co) 8,219+ Trademarks filed 10,856+ Clients served 100+ Jurisdictions 11 In-house attorneys Madrid Protocol FAQ ## The questions clients ask How much does a Madrid Protocol filing cost? Madrid is quoted per matter, because the cost scales with your designation list. There are two parts. Government pass-through covers the WIPO basic fee (CHF 653 for a black-and-white mark / CHF 903 for colour) plus an individual fee for each country you designate. Those fees are paid to WIPO and the national offices at cost, and they are usually the bulk of the bill on a large list. GTC's professional fee covers base-mark verification, designation strategy, drafting, WIPO submission, multi-jurisdiction status tracking, certificate handling, and the first non-substantive office-action response in every designated jurisdiction; it starts from $10,000.00 and scales with the number of designations. We quote both parts to your exact country list before any work begins. Substantive refusals and inter partes proceedings are quoted separately. How many countries are in the Madrid system? What's the 'central attack' risk? What's a base mark and what does it need to look like? Do I pay less if I already have a base trademark? What if a designation is refused? Can I add countries to a Madrid registration later? How long does the full Madrid registration take? When does direct national filing make more sense? Does Madrid cover defensive Chinese-character, katakana, or Hangul marks? [Start My Madrid Filing](/forms/catalog/trademarks-brands/madrid-protocol-international-filings?ref=b2c) Filing in 1–5 priority markets instead? Direct national filings give you fully independent rights from day one. See our top-20 jurisdiction pages for fixed pricing per country. - [United States](/services/us-trademark) - [European Union](/services/trademark-registration/european-union) - [China](/services/trademark-registration/china) - [India](/services/trademark-registration/india) - [United Kingdom](/services/trademark-registration/united-kingdom) - [Canada](/services/trademark-registration/canada) - [Japan](/services/trademark-registration/japan) - [Germany](/services/trademark-registration/germany) - [Australia](/services/trademark-registration/australia) - [South Korea](/services/trademark-registration/south-korea) - [France](/services/trademark-registration/france) - [Brazil](/services/trademark-registration/brazil) - [Mexico](/services/trademark-registration/mexico) - [Italy](/services/trademark-registration/italy) - [Spain](/services/trademark-registration/spain) The Madrid Protocol contracting parties ## 130+ countries, one application. Every Madrid member can be designated in a single international application. Top Madrid jurisdictions shown here; the full list of 110+ contracting parties (covering 130+ countries) lives on the WIPO Madrid Monitor. [View the full WIPO member list](https://www3.wipo.int/madrid/monitor/en/) - United States - European Union - China - India - United Kingdom - Canada - Japan - Germany - Australia - South Korea - France - Brazil - Mexico - Italy - Spain - United Arab Emirates - Saudi Arabia - Singapore Madrid members shown from GTC's top jurisdictions list. The Madrid Protocol spans 130+ countries through 110+ contracting parties (the EU counts as one party but covers all 27 member states). **\* Government fees.** Government pass-through includes the WIPO basic fee (CHF 653 black-and-white / CHF 903 colour) and an individual designation fee for each country you select. Paid to WIPO and the national offices at cost. Designation fees fluctuate with currency and scheduled WIPO/registry adjustments; your quote reflects the rates current when it is issued. Government-fee handling and refund treatment are governed by our [Refund & Credit Policy](/refund-policy). **† Substantive refusals out of scope.** The engagement covers the first non-substantive office-action response in each designated jurisdiction. Substantive refusals under Article 5 of the Madrid Protocol, inter partes proceedings (oppositions, invalidations, cancellations), and post-grant maintenance (renewals, declarations of use, transfers) are out of scope and are quoted upfront per matter before any work begins. See [scope of work](/refund-policy#scope-of-work). **§ Central-attack risk.** For 5 years from the international registration date, every Madrid designation is dependent on the base mark. If the base is refused, withdrawn, or cancelled within that period, every designation falls with it. From year 5 onward, the international registration becomes fully independent of the base. Central-attack outcomes are a feature of the Madrid system and not a refund trigger (see [our policy on office decisions](/refund-policy#office-decisions)). Where this dependency is unacceptable to your IP strategy, direct national filings remain available. Not sure Madrid is the right route? ## Ready when you are. Book a free 30-minute consult with a Madrid-experienced trademark attorney. We'll confirm your base mark, map your designation list across the 130+ Madrid countries, and quote the all-in number, or tell you when direct national filings are the smarter call. No sales pitch, no obligation. 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