--- title: "Trademark monitoring and brand watch | GTC" description: "Continuous trademark monitoring across major registers. Detect conflicting marks and infringements early, with attorney review of every alert. From $49/month." lang: en json-ld: | [ { "@context": "https://schema.org", "@type": "Organization", "name": "Global Trademark Company LLC", "url": "https://globaltrademarkcompany.com", "logo": "https://globaltrademarkcompany.com/gtc-logo.svg", "description": "Multi-practice IP and business legal firm. Trademarks in 100+ jurisdictions, patents in 10 + PCT, copyrights under Berne. Operating since 2016.", "foundingDate": "2016", "sameAs": [ "https://www.linkedin.com/company/globaltrademarkcompany/", "https://www.trustpilot.com/review/globaltrademark.co" ], "contactPoint": [ { "@type": "ContactPoint", "telephone": "+1-510-973-4964", "contactType": "customer service", "areaServed": "US", "availableLanguage": [ "English" ] }, { "@type": "ContactPoint", "telephone": "+44-7453-347853", "contactType": "customer service", "areaServed": "GB", "availableLanguage": [ "English" ] }, { "@type": "ContactPoint", "telephone": "+91-6397-329955", "contactType": "customer service", "areaServed": "IN", "availableLanguage": [ "English", "Hindi" ] } ], "address": [ { "@type": "PostalAddress", "streetAddress": "712 H Street NE, Suite 2094", "addressLocality": "Washington", "addressRegion": "DC", "postalCode": "20002", "addressCountry": "US" }, { "@type": "PostalAddress", "streetAddress": "YSC Complex, 4th floor, A-400, 12 Ajit Singh House, Sri Aurobindo Marg", "addressLocality": "New Delhi", "addressRegion": "Delhi", "postalCode": "110016", "addressCountry": "IN" } ] }, { "@context": "https://schema.org", "@type": "Service", "name": "Trademark Monitoring & Brand Watch Service", "serviceType": "Trademark Monitoring", "description": "Continuous trademark monitoring across 100+ jurisdictions. Detect conflicting marks, infringing domains, marketplace infringements, and social media abuse. Attorney review of every alert.", "provider": { "@type": "LegalService", "name": "Global Trademark Company", "url": "https://globaltrademarkcompany.com" }, "areaServed": [ { "@type": "Country", "name": "United States" }, { "@type": "Country", "name": "United Kingdom" }, { "@type": "Country", "name": "Canada" }, { "@type": "Country", "name": "Australia" }, { "@type": "Country", "name": "India" }, { "@type": "Country", "name": "China" }, { "@type": "Country", "name": "Japan" }, { "@type": "Country", "name": "South Korea" }, { "@type": "AdministrativeArea", "name": "European Union" } ], "offers": { "@type": "Offer", "price": "49.00", "priceCurrency": "USD", "description": "Trademark monitoring plans from $49/month, with attorney review of every alert." } }, { "@context": "https://schema.org", "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://globaltrademarkcompany.com/" }, { "@type": "ListItem", "position": 2, "name": "Trademarks", "item": "https://globaltrademarkcompany.com/trademarks" }, { "@type": "ListItem", "position": 3, "name": "Trademark Monitoring", "item": "https://globaltrademarkcompany.com/services/trademark-monitoring" } ] }, { "@context": "https://schema.org", "@type": "FAQPage", "mainEntity": [ { "@type": "Question", "name": "What is the difference between trademark monitoring and a trademark search?", "acceptedAnswer": { "@type": "Answer", "text": "A trademark search is a one-time investigation conducted before filing an application to identify existing conflicting marks. Trademark monitoring, also known as trademark watch, brand watch, or trademark surveillance, is an ongoing service that watches for new threats after your mark is registered. Searches look backward at what exists; monitoring looks forward at what is coming. Both are essential: a search protects you at filing, while monitoring protects you throughout the life of your registration." } }, { "@type": "Question", "name": "What is trademark monitoring?", "acceptedAnswer": { "@type": "Answer", "text": "Trademark monitoring is the ongoing surveillance of trademark registers, domain registrations, and online marketplaces to detect potentially conflicting marks or infringements. It lets trademark owners identify threats early and take action before they become established." } }, { "@type": "Question", "name": "Why do I need trademark monitoring?", "acceptedAnswer": { "@type": "Answer", "text": "Having a registered trademark doesn't automatically prevent others from using a similar mark. Without monitoring, you may not discover infringing uses until they're well-established and harder to stop. Early detection lets you file oppositions during publication periods, send cease and desist letters, or negotiate before costly litigation becomes necessary." } }, { "@type": "Question", "name": "What jurisdictions do you monitor?", "acceptedAnswer": { "@type": "Answer", "text": "We monitor trademark registers across 100+ jurisdictions including the US (USPTO), EU (EUIPO), UK (UKIPO), WIPO (Madrid System), China (CNIPA), and many more. We also monitor domain name registrations globally and major online marketplaces." } }, { "@type": "Question", "name": "What types of monitoring do you offer?", "acceptedAnswer": { "@type": "Answer", "text": "Our monitoring covers: (1) trademark register watching for new applications similar to your mark; (2) domain monitoring for new registrations containing your brand name; (3) marketplace monitoring across Amazon, eBay, Alibaba, and others; (4) social media monitoring for infringing use on major platforms; and (5) company name register watching for conflicting business names. Packages can be customized to your needs." } }, { "@type": "Question", "name": "How much does trademark monitoring cost?", "acceptedAnswer": { "@type": "Answer", "text": "Plans start at $49/month for Basic: one mark in one jurisdiction. Standard is $99/month for up to 5 marks in major markets, and Premium is $249/month for unlimited marks, worldwide watch, and analyst review. Annual billing saves about two months. All plans include attorney review of every alert." } }, { "@type": "Question", "name": "What happens when a threat is detected?", "acceptedAnswer": { "@type": "Answer", "text": "When our system detects a potentially conflicting mark, our attorneys review it and send you a detailed assessment including the nature of the threat, the likelihood of confusion, the recommended action (watch, oppose, send C&D), and an estimated cost for enforcement if needed." } }, { "@type": "Question", "name": "Can you also handle enforcement?", "acceptedAnswer": { "@type": "Answer", "text": "Yes. Our monitoring and enforcement teams work from the same matter file, so when action is needed we move directly into filing trademark oppositions, sending cease-and-desist letters, initiating UDRP proceedings for domain disputes, and more. You do not need to engage a separate firm or rebuild context." } } ], "dateModified": "2026-08-28" } ] --- [](/) - Trademarks - Patents - Copyrights - Data Privacy - Business Legal - [Pricing](/pricing) - Resources - Company Sign inEN · USD Sign in 1. [Home](/) 2. [Trademarks & Brands](/trademarks) 3. Trademark Monitoring Trademark monitoring · Brand watch # Catch the copycats early, before they cost you the brand. We watch trademark registers, domains, and marketplaces across 100+ jurisdictions and put an attorney on every alert, so you stop infringers while it's still cheap and easy. [Subscribe to Monitoring](/subscribe/trademark-monitoring-watching) [Excellent Trustpilot ](https://www.trustpilot.com/review/globaltrademark.co) ![GTC attorneys reviewing a brand-watch report together](/img/home/hero-library/m-mentor-junior-walk-480.jpg) Watch running 100+ registers scanned Attorney on alerts Every hit reviewed New filings caught Flagged in the window 8,261+ filed 10,891+ clients 100+ jurisdictions 8,261+ filed 10,891+ clients 100+ jurisdictions 11 attorneys Top-10 US Trademark Filer IIPLA Top IP Consultancy 2026 [Upwork · Top Rated Plus ](https://www.upwork.com/freelancers/zamanzaidi) Trusted by founders and brands worldwide ![Atlys](/assets/atlys-B5BookJo.webp "Atlys")![Perfora](/assets/perfora-D4_346Y2.webp "Perfora")![Soxco](/assets/soxco-D31kWMAz.webp "Soxco")![BossCare](data:image/webp;base64,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 "BossCare")![Innovist](/assets/innovist-BgYdG_yd.webp "Innovist")![Bacardi](/assets/bacardi-JU27gvk6.webp "Bacardi")![Footcare Lab](/assets/footcarelab-BLfB0WJu.webp "Footcare Lab")![Bare Anatomy](/assets/bare-anatomy-CBhgu9Ro.webp "Bare Anatomy")![Freedom](/assets/freedom-confectionery-HioHiGYc.webp "Freedom") How it works ## Set it up once. We watch, and act, from there. 1 ### Set up your watch Tell us your marks and the markets you care about. We configure coverage across registers, domains, marketplaces, social, and company-name registers. Tuned to your portfolio. 2 ### Get attorney-reviewed alerts Every hit is reviewed by counsel before it reaches you, a plain-English read on the threat, the likelihood of confusion, and the recommended next move. 3 ### Act from the same team When action is warranted, the same attorneys move straight into oppositions, cease-and-desist letters, or takedowns, no new firm, no lost context. What we watch ## Every channel where an infringer can surface. Comprehensive coverage across the registers, domains, marketplaces, social platforms, and corporate registries where trademark infringement happens. ### Trademark registers New applications worldwide that may conflict with your mark, caught while the opposition window is still open. - USPTO, EUIPO, UKIPO, WIPO, and 100+ national offices - Phonetic, visual, and conceptual similarity detection - Flagged during publication so you can oppose in time ### Domain names New registrations that incorporate or imitate your brand. Typosquats, look-alikes, and cybersquatting. - All major TLDs (.com, .net, .org) and ccTLDs - New gTLDs and typosquatting variations - UDRP-ready evidence collected for you ### Online marketplaces Counterfeit and infringing listings on the platforms where your customers shop. - Amazon, eBay, Alibaba, and other major platforms - Automated detection with human verification - Takedown request assistance ### Social media Unauthorized brand use, impersonation, and counterfeit promotion across the major social platforms. - Instagram, TikTok, Facebook, LinkedIn, X/Twitter - Infringing handles, pages, and accounts - Counterfeit product promotion detection ### Company name registers Business and corporate name filings that conflict with your trademark before they take root. - State/provincial business registrations - Companies House (UK) and corporate registries worldwide - Trade name and doing-business-as (DBA) filings ### Why early detection matters The earlier you catch an infringer, the cheaper and easier they are to stop. - Oppose applications during the publication window - Send C&D letters before infringers invest heavily - Avoid costly litigation when early action is possible Plans & pricing ## Pick the scope of coverage. Every plan includes attorney review. Flexible monitoring plans based on how many marks and markets you need watched. No alert ever reaches you without an attorney's read on it first. 1 mark · 1 jurisdiction ### Basic $49/mo per mark · billed monthly - Register watching in one jurisdiction - Attorney review of all alerts - Action recommendations included [Subscribe to Basic](/subscribe/trademark-monitoring-watching) Most popular ### Standard Up to 5 marks · major markets $99/mo billed monthly - Register watching + domain monitoring - Marketplace surveillance - Quarterly summary reports [Subscribe to Standard](/subscribe/trademark-monitoring-watching) Unlimited marks · worldwide ### Premium $249/mo billed monthly · analyst review - Full coverage: registers, domains, marketplaces, social - Dedicated account manager - Priority enforcement handling [Subscribe to Premium](/subscribe/trademark-monitoring-watching) Enforcement actions (oppositions, C&D letters) are quoted separately if needed. Monitoring includes attorney assessment of every alert at no extra cost. Have a larger portfolio? [Tell us about your marks](/forms/catalog/trademarks-brands/trademark-monitoring-watching?ref=b2c) and we'll quote a tailored watch retainer. Why GTC ## An online-first firm, built for ongoing brand protection. ### An attorney on every alert No raw automated feed. Every potential conflict is reviewed by counsel, so what reaches you is signal, a real threat with a recommended move, not noise. ### 100+ jurisdictions watched Register coverage across USPTO, EUIPO, UKIPO, WIPO, CNIPA, and 100+ national offices. Conflicts caught while the opposition window is still open. ### Every channel, not just registers Domains, online marketplaces, social platforms, and company-name registers. The full surface where an infringer can appear, not just trademark filings. ### Watch and enforcement, one team Monitoring and enforcement work from the same matter file, so a detected threat moves straight into an opposition, C&D, or UDRP, without engaging a separate firm. Your Customer Success Team ## A dedicated team that owns your matter from start to finish. Every GTC client gets a dedicated Account Manager and a Senior Account Manager who learn your business and stay with you from first email to final filing. They are named people who pick up the phone and already know your matter, so every step moves forward without delay. ### Your Account Manager Your day-to-day point of contact, who coordinates every matter, keeps things moving, and already knows your file. They have your full history, so you start every conversation where the last one left off. ### Your Senior Account Manager Senior oversight on strategy and escalations, stepping in as your needs grow, so every important detail stays on track. A named person, on email or a call, at every step. ![Your dedicated GTC Customer Success Team](/assets/m-onboarding-bright-welcome-C-heDolY.jpg) How we compare ## Watching your brand? Here's what sets GTC apart. What you get GTC Online filing services Doing it yourself Every alert reviewed by an attorney, not just an automated feed Register watch across 100+ jurisdictions (US, EU, UK, China, and more) Domains, marketplaces, social, and company-name registers watched too Plain-English threat assessment with a recommended next move Straight into enforcement from the same matter file, no new firm Continuous, real-time monitoring Every alert reviewed by an attorney, not just an automated feed GTC Online filing services Doing it yourself Register watch across 100+ jurisdictions (US, EU, UK, China, and more) GTC Online filing services Doing it yourself Domains, marketplaces, social, and company-name registers watched too GTC Online filing services Doing it yourself Plain-English threat assessment with a recommended next move GTC Online filing services Doing it yourself Straight into enforcement from the same matter file, no new firm GTC Online filing services Doing it yourself Continuous, real-time monitoring GTC Online filing services Doing it yourself The watch lifecycle ## From setup to enforcement, on one matter file. Tell us about your trademark once, and the watch runs on a steady cadence. Every alert reviewed by an attorney before it reaches you. 1. A few minutes ### Tell us about your trademark Share your mark, registration number, and the jurisdictions you want watched. Setup takes a few minutes. 2. Within days ### We set up monitoring Our team configures coverage across trademark registers, domains, and online marketplaces tuned to your portfolio. 3. Ongoing ### You receive alerts We notify you the moment a conflicting mark is filed, a look-alike domain is registered, or an infringing listing appears. 4. Per alert ### An attorney assesses each one Every alert is reviewed by counsel, with a plain-English read on the threat and whether action is warranted. 5. When it counts ### We act If enforcement is needed, the same team moves straight into oppositions, C&D letters, or takedowns, no new firm, no lost context. In their words > I've had the pleasure of working with Rajat for many years. He has expertly guided me through the process of registering my company in the USA, Canada, UK, Australia, New Zealand, and more. His deep knowledge of trademark law across jurisdictions is impressive. Darius Tay, ID [Excellent Trustpilot ](https://www.trustpilot.com/review/globaltrademark.co) 8,261+ Trademarks filed 10,891+ Clients served 100+ Jurisdictions 11 In-house attorneys Trademark monitoring FAQ ## Common questions What is the difference between trademark monitoring and a trademark search? A trademark search is a one-time investigation conducted before filing an application to identify existing conflicting marks. Trademark monitoring, also known as trademark watch, brand watch, or trademark surveillance, is an ongoing service that watches for new threats after your mark is registered. Searches look backward at what exists; monitoring looks forward at what is coming. Both are essential: a search protects you at filing, while monitoring protects you throughout the life of your registration. What is trademark monitoring? Why do I need trademark monitoring? What jurisdictions do you monitor? What types of monitoring do you offer? How much does trademark monitoring cost? What happens when a threat is detected? Can you also handle enforcement? [Subscribe to Monitoring](/subscribe/trademark-monitoring-watching) Not sure what to watch? ## Ready when you are. Book a free 30-minute consult with a trademark attorney. We'll look at your portfolio, recommend the right watch scope. Register-only, common-law, marketplace, or full coverage, and quote a flat monthly retainer. No sales pitch, no obligation. [Book My Free 30-Min Consult](/free-consultation)[Or Send Us a Message](/contact) ![GTC trademark attorney on a client consult call](/assets/m-client-call-bright-iWHveXAG.jpg) ## Site footer ![Global Trademark Company](/assets/gtc-logo-white-DQ8YcvVd.svg) Secure Every Step of Your Growth Trusted by brands since 2016 [hello@globaltrademarkcompany.com ](mailto:hello@globaltrademarkcompany.com) [](https://www.linkedin.com/company/globaltrademarkcompany/) [+1 510-973-4964 (US & International) ](tel:+15109734964)[+44 7453 347853 (UK & EU) ](tel:+447453347853)[+91 6397-329955 (India) ](tel:+916397329955) ### Company - [About us](/about) - [Contact](/contact) - [Our lawyers](/lawyers) - [Case studies](/case-studies) - [Careers](/careers) - [Press](/press) - [B2B partners](/b2b-partners) - [GTC Advantage](/gtc-advantage) ### Services - [All services →](/services) - [US trademark](/services/us-trademark) - [Madrid Protocol](/services/madrid-protocol-filing) - [Patent filing](/services/patent-filing) - [Copyright registration](/services/copyright-registration) - [Commercial contracts](/services/nda-drafting) - [Fractional GC](/services/fractional-gc) - [Data privacy](/services/gdpr-compliance) ### Resources - [All Resources](/resources) - [Blog](/blog) - [Trademark Glossary](/resources/glossary) - [Country Guides](/resources/country-guides) - [Specimen Guide](/resources/specimen-guide) - [Class Assist](/class-assist) - [Free TM Check](/free-trademark-check) - [Free Consultation](/free-consultation) - [Reviews on Trustpilot](https://www.trustpilot.com/review/globaltrademark.co) ### Get Started - [Login](/login) - [Sign up](/signup) - [Application status](/application-status) - [Terms of service](/terms) - [Privacy policy](/privacy) - [Refund & credit policy](/refund-policy) - [Sitemap](/sitemap) ### Our Offices United States 712 H Street NE, Suite 2094 Washington DC 20002 India 4th Floor, A-400, 12 Ajit Singh House Sri Aurobindo Marg, New Delhi 110016 European Union Iskar 75 Str., office 2 Sofia, Bulgaria China 2nd floor No. 51 Zhongshan Yi Road Guangzhou, China United Kingdom Unit 1A, 1 Bridge Road Camberley, Surrey GU15 2QR We accept: ![Visa](/assets/visa-logo-DngOCJX3.webp) ![Apple Pay](data:image/webp;base64,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) Stripe Payoneer Wire [Trustpilot](https://www.trustpilot.com/review/globaltrademark.co) © 2026 Global Trademark Company LLC. All rights reserved. [Legal Notice](/terms)[Privacy Policy](/privacy)[Cookie Policy](/cookies)[Refund Policy](/refund-policy)Cookie Settings Hi! How can we help you today? Cookies help us improve the site. We use cookies to improve your experience, analyze site traffic, and personalize content. [Learn more](/cookies) Manage Manage Preferences RejectAccept