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Describe the infringement
Tell us who's doing it, what mark they're using, and where — a competitor's site, a marketplace listing, a squatted domain, or a social handle. Attach anything that documents the use.
Trademark enforcement · Cease & desist
Someone's using your mark. Stop them — properly.
An attorney drafts and sends a professional cease and desist letter on your behalf — and manages the escalation if it's ignored.
Quoted per matter — a flat fee in writing before any work begins. Received a C&D letter yourself? We help you respond too.
8,115+ filed10,739+ clients107 jurisdictions11 attorneys
Trusted by founders and brands worldwide
How it works
From infringement to resolution, attorney-managed end to end.
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Attorney review & flat-fee quote
An attorney reviews the strength of your rights, the nature of the infringement, and the enforcement approach most likely to make it stop — then quotes a flat fee in writing before any work begins.
3
Letter sent & followed up
Your attorney drafts the cease and desist letter and delivers it to the infringer on firm letterhead, manages the response, and recommends the next step if the infringer doesn't comply.
When to send a cease & desist
If someone's trading on your brand, every day matters.
The longer an infringer uses a conflicting mark, the more goodwill they build in it — and the harder it is to unwind. These are the moments professional enforcement protects your brand.
A competitor is using your mark
Someone is using a name, logo, or slogan confusingly similar to your registered trademark for similar goods or services — and building goodwill in it while you wait.
Domain squatting
A third party has registered a domain that incorporates your trademark, diverting your customers or trading on your reputation.
Counterfeit products
Counterfeit or unauthorized goods bearing your mark are appearing on online marketplaces or in physical retail.
Social media infringement
Fake accounts, infringing handles, or counterfeit-product promotion are using your brand on Instagram, TikTok, or Facebook.
You received a C&D letter
A demand letter has landed in your inbox and you need a professional read on whether the claims hold — and a measured response, not silence.
What makes a C&D letter carry weight
- Specific identification of your rights — registration numbers and priority dates
- Clear, documented evidence of the infringing use
- Specific demands with a reasonable compliance deadline
- Consequences of non-compliance, stated plainly
- Sent on attorney letterhead, so it reads as a real escalation — not a request
What it costs
One flat fee, quoted before any work begins.
Our enforcement fee covers attorney drafting, delivery, and initial follow-up. Whether you're sending a letter or responding to one, you see the fee in writing before you commit. Complex or multi-jurisdiction matters are quoted after a quick assessment.
Letter drafted & sent
Standard C&D
Quoted per matter
- Attorney-drafted demand letter
- Professional delivery to the infringer
- Evidence documentation of the infringing use
Full follow-up management
C&D + Negotiation
Quoted per matter
- Everything in Standard C&D
- Response management & negotiation
- Settlement agreement drafted if it resolves
You received a letter
Responding to a C&D
Quoted per matter
- Claims assessment and validity analysis
- Professional response drafted by an attorney
- Options evaluated — comply, negotiate, or contest
International enforcement with local counsel available. Escalation to opposition, UDRP, marketplace takedown, or litigation is quoted separately if the infringer doesn't comply.
Start your case review
Tell us about the infringement
Tell us who's infringing, what mark they're using, and where — a GTC attorney will review the matter and email a flat-fee quote before any work begins.
No payment required Reply within 1 business dayA GTC attorney reviews it & sends a flat-fee quote.
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01Your request
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02More details
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03Your details
Your request
1
Enter the exact trademark name as registered or used in commerce.
2
This helps us verify ownership and strengthens your case. Leave blank if not registered.
3
Select the country where your trademark is registered or being used.
4
Include details about: what is being infringed, who is the infringer (company/person name), where you found the infringement, and how long it has been occurring.
5
Screenshots, photos, product listings, or documents showing the unauthorized use of your trademark.
Drag & drop files or click to upload
Max 25MB per file
Why GTC
An online-first firm, built for trademark enforcement.
Attorney letterhead carries weight
A demand on a qualified attorney's letterhead reads as a real escalation — not a personal request an infringer can ignore.
Your evidence, documented
We capture and record the infringing use — registration numbers, priority dates, and proof of the conflict — so the letter is specific and defensible.
Escalation path mapped
If the letter is ignored, we map the next step — opposition, UDRP, marketplace takedown, or suit — so you're never left without a route forward.
International via local counsel
For cross-border infringements we work with local counsel where needed, so the letter is drafted and delivered under the applicable legal framework.
Your Customer Success Team
A dedicated team that owns your matter from start to finish.
Every GTC client gets a dedicated Account Manager and a Senior Account Manager who learn your business and stay with you from first email to final filing. They are named people who pick up the phone and already know your matter, so every step moves forward without delay.
Your Account Manager
Your day-to-day point of contact, who coordinates every matter, keeps things moving, and already knows your file. They have your full history, so you start every conversation where the last one left off.
Your Senior Account Manager
Senior oversight on strategy and escalations, stepping in as your needs grow, so every important detail stays on track.
A named person, on email or a call, at every step.
How we compare
Sending a cease & desist? Here's what sets GTC apart.
| What you get | GTC | Online filing services | Doing it yourself |
|---|---|---|---|
| Letter drafted by a qualified attorney, not a template | |||
| The infringing use documented as evidence | |||
| Sent on firm letterhead, with the response managed | |||
| Tone calibrated to the matter — firm, not reckless | |||
| An escalation path mapped if the letter is ignored | |||
| A flat fee quoted in writing before any work begins |
Letter drafted by a qualified attorney, not a template
GTC
Online filing services
Doing it yourself
The infringing use documented as evidence
GTC
Online filing services
Doing it yourself
Sent on firm letterhead, with the response managed
GTC
Online filing services
Doing it yourself
Tone calibrated to the matter — firm, not reckless
GTC
Online filing services
Doing it yourself
An escalation path mapped if the letter is ignored
GTC
Online filing services
Doing it yourself
A flat fee quoted in writing before any work begins
GTC
Online filing services
Doing it yourself
The timeline
From infringement details to a letter sent.
Enforcement runs on the infringer's response. Here is what to expect once you send us the details.
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Day 0
You send the infringement details
Tell us who's infringing, what mark they're using, and where. An attorney reviews the matter and quotes a flat fee before any work begins.
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3–5 business days
Letter drafted & sent
Once you engage us, your attorney drafts the cease and desist letter, you approve it, and we deliver it to the infringer on firm letterhead.
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After delivery
Response managed
We manage the infringer's response and negotiate where it helps. Many matters resolve after the first letter.
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If ignored
Escalation recommended
If the infringer doesn't comply, we recommend the right escalation — opposition, UDRP, marketplace takedown, or suit — and quote it separately.
In their words
I've had the pleasure of working with Rajat for many years. He has expertly guided me through the process of registering my company in the USA, Canada, UK, Australia, New Zealand, and more. His deep knowledge of trademark law across jurisdictions is impressive.
Darius Tay, ID
ExcellentTrustpilot8,115+
Trademarks filed
10,739+
Clients served
107
Jurisdictions
11
In-house attorneys
Cease and desist FAQ
Frequently asked questions
A cease and desist letter is a pre-litigation step — a formal demand to stop infringing activity, sent before any court proceedings are initiated. It's significantly cheaper and faster than litigation, and often resolves the matter without the need for a lawsuit. If the infringer complies, the matter is resolved. If they don't, the C&D letter serves as evidence that you notified them of the infringement, which strengthens your position if you do proceed to litigation. Think of it as giving the infringer a chance to comply before escalating to court.
If the letter is ignored
The C&D is step one — not the only step.
Many matters resolve after the first letter. When they don't, your C&D becomes the record that you put the infringer on notice — and we recommend the right escalation from there.
Trademark opposition
If the infringer has a pending application, we can oppose it before it registers and locks in their rights.
UDRP domain proceeding
For a squatted domain, a UDRP filing can transfer or cancel the domain without a court case.
Marketplace takedown
For counterfeit listings, we file brand-registry takedowns with the marketplace to pull the listings fast.
Formal litigation
When nothing else works, the C&D becomes your evidence of notice — strengthening your position if you proceed to suit.
Pending application?
Trademark opposition
Oppose the infringer's pending application before it registers and locks in their rights.
See trademark opposition
Catch it early
Trademark monitoring
Get alerted to conflicting filings and infringing use the moment they appear — before goodwill builds.
See trademark monitoring
Ready to act?
Start your case review
Send the infringement details and an attorney quotes a flat fee before any work begins.
Begin the funnel
Got someone infringing your mark?
Ready when you are.
Send us the infringement details — a trademark attorney assesses the case, recommends the right enforcement path (C&D, UDRP, takedown, or suit), and quotes a flat fee before any work begins.
