Trademark enforcement · Cease & desist

    Someone's using your mark. Stop them — properly.

    A demand letter on an attorney's letterhead carries weight a personal message never will. We draft and send a professional cease and desist letter on your behalf — and if it's ignored, we manage the escalation that follows.

    From $150.00, quoted per matter. Received a C&D letter yourself? We help you respond too.

    GTC attorney drafting a trademark cease and desist letter

    When to send a cease & desist

    If someone's trading on your brand, every day matters.

    The longer an infringer uses a conflicting mark, the more goodwill they build in it — and the harder it is to unwind. These are the moments professional enforcement protects your brand.

    A competitor is using your mark

    Someone is using a name, logo, or slogan confusingly similar to your registered trademark for similar goods or services — and building goodwill in it while you wait.

    Domain squatting

    A third party has registered a domain that incorporates your trademark, diverting your customers or trading on your reputation.

    Counterfeit products

    Counterfeit or unauthorized goods bearing your mark are appearing on online marketplaces or in physical retail.

    Social media infringement

    Fake accounts, infringing handles, or counterfeit-product promotion are using your brand on Instagram, TikTok, or Facebook.

    You received a C&D letter

    A demand letter has landed in your inbox and you need a professional read on whether the claims hold — and a measured response, not silence.

    What makes a C&D letter carry weight

    • Specific identification of your rights — registration numbers and priority dates
    • Clear, documented evidence of the infringing use
    • Specific demands with a reasonable compliance deadline
    • Consequences of non-compliance, stated plainly
    • Sent on attorney letterhead, so it reads as a real escalation — not a request

    How it works

    From infringement to resolution, attorney-managed end to end.

    Tell us about the infringement and we assess the situation, recommend the right course of action, and handle the letter — and any follow-up — on your behalf.

    1. 1

      Describe the infringement

      Tell us who's doing it, what mark they're using, and where — a competitor's site, a marketplace listing, a squatted domain, or a social handle.

    2. 2

      Attorney case review

      Our attorney reviews the strength of your rights, the nature of the infringement, and the enforcement approach most likely to make it stop.

    3. 3

      Strategy & flat-fee quote

      We recommend a path — cease and desist letter, negotiation, or escalation — and quote a flat fee before any work begins.

    4. 4

      Letter drafted & sent

      Our attorney drafts a professional cease and desist letter and delivers it to the infringer on your behalf, on firm letterhead.

    5. 5

      Follow-up & resolution

      We manage the response, negotiate where it helps, and recommend the next step if the infringer doesn't comply.

    Transparent pricing

    One flat fee, quoted before any work begins.

    Our enforcement fee covers attorney drafting, delivery, and initial follow-up. Whether you're sending a letter or responding to one, you see the fee before you commit. Complex or multi-jurisdiction matters are quoted after a quick assessment.

    Letter drafted & sent

    Standard C&D

    From $150.00

    • Attorney-drafted demand letter
    • Professional delivery to the infringer
    • Evidence documentation of the infringing use
    Send a C&D letter

    Full follow-up management

    C&D + Negotiation

    From $150.00

    • Everything in Standard C&D
    • Response management & negotiation
    • Settlement agreement drafted if it resolves
    Start full enforcement

    You received a letter

    Responding to a C&D

    From $150.00

    • Claims assessment and validity analysis
    • Professional response drafted by an attorney
    • Options evaluated — comply, negotiate, or contest
    Get help responding

    International enforcement with local counsel available. Escalation to opposition, UDRP, marketplace takedown, or litigation is quoted separately if the infringer doesn't comply.

    If the letter is ignored

    The C&D is step one — not the only step.

    Most matters resolve after the first letter. When they don't, your C&D becomes the record that you put the infringer on notice — and we recommend the right escalation from there.

    Trademark opposition

    If the infringer has a pending application, we can oppose it before it registers and locks in their rights.

    UDRP domain proceeding

    For a squatted domain, a UDRP filing can transfer or cancel the domain without a court case.

    Marketplace takedown

    For counterfeit listings, we file brand-registry takedowns with the marketplace to pull the listings fast.

    Formal litigation

    When nothing else works, the C&D becomes your evidence of notice — strengthening your position if you proceed to suit.

    Your Customer Success Team

    A real team that owns your matter — not a ticket queue.

    Every GTC client gets a dedicated Account Manager and a Senior Account Manager who learn your business and stay with you from first email to final filing — real people who pick up the phone, so you never re-explain your brand or chase a queue.

    Your Account Manager

    Your day-to-day point of contact — coordinates every matter, keeps things moving, and already knows your file. No intake form, no re-explaining.

    Your Senior Account Manager

    Senior oversight on strategy and escalations, stepping in as your needs grow — so nothing important slips through the cracks.

    A real person, on email or a call — at every step.

    Your dedicated GTC Customer Success Team

    The proof

    Real work, real clients, real reviews

    7,500+

    Trademarks filed

    10,000+

    Clients served

    107

    Trademark jurisdictions

    11

    In-house attorneys

    Top-10 US Trademark FilerIIPLA Top IP Consultancy 2026Upwork · Top Rated Plus

    Verified reviews

    What clients say

    Trustpilot
    “I've had the pleasure of working with Rajat for many years. He has expertly guided me through the process of registering my company in the USA, Canada, UK, Australia, New Zealand, and more. His deep knowledge of trademark law across jurisdictions is impressive.”
    Darius Tay, IDVerify
    Trustpilot
    “We had various US trademarks to submit, and the team at Modi & Zaidi handled the entire process. They are friendly, knowledgeable and punctual. We will definitely use their services again.”
    Nathan Dulley, USVerify
    Trustpilot
    “Working with Maryam & the team of Rajat Modi has been an exceptional experience. Her professionalism, knowledge, and commitment to my case have been evident throughout the process.”
    Sohel, USVerify
    Trustpilot
    “I am a regular customer of GTC. They have done more than 15 Multi-Countries Trademarks for me so far. Their service quality and turnaround time is exceptional.”
    Umer Nouman, PKVerify
    Trustpilot
    “I had infringed on the copyright of a big brand, which threatened to lose my business. However, thanks to the professional work of this team, we signed the best possible contract and saved the business.”
    Anahit Taranyan, AMVerify
    Trustpilot
    “Global Trademark Company is the best in the business and I've used them for a number of my applications. Highly recommended for anyone looking for reliable trademark services.”
    Sheffali Chaudhary, CAVerify

    Cease and desist FAQ

    Common questions

    A cease and desist letter is a pre-litigation step — a formal demand to stop infringing activity, sent before any court proceedings are initiated. It's significantly cheaper and faster than litigation, and often resolves the matter without the need for a lawsuit. If the infringer complies, the matter is resolved. If they don't, the C&D letter serves as evidence that you notified them of the infringement, which strengthens your position if you do proceed to litigation. Think of it as giving the infringer a chance to comply before escalating to court.

    Got someone infringing your mark?

    Ready when you are.

    Book a free 30-minute consult with a trademark attorney. Send us the infringement details — we'll assess the case, recommend the right enforcement path (C&D, UDRP, takedown, or suit), and quote a flat fee before any work begins.

    GTC trademark attorney on a client consult call

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