1
Set up your watch
Tell us your marks and the markets you care about. We configure coverage across registers, domains, marketplaces, social, and company-name registers — tuned to your portfolio.
Trademark monitoring · Brand watch
Catch the copycats early — before they cost you the brand.
We watch trademark registers, domains, and marketplaces across 107 jurisdictions and put an attorney on every alert — so you stop infringers while it's still cheap and easy.
8,115+ filed10,739+ clients107 jurisdictions11 attorneys
Trusted by founders and brands worldwide
How it works
Set it up once. We watch — and act — from there.
2
Get attorney-reviewed alerts
Every hit is reviewed by counsel before it reaches you — a plain-English read on the threat, the likelihood of confusion, and the recommended next move.
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Act from the same team
When action is warranted, the same attorneys move straight into oppositions, cease-and-desist letters, or takedowns — no new firm, no lost context.
What we watch
Every channel where an infringer can surface.
Comprehensive coverage across the registers, domains, marketplaces, social platforms, and corporate registries where trademark infringement happens.
Trademark registers
New applications worldwide that may conflict with your mark, caught while the opposition window is still open.
- USPTO, EUIPO, UKIPO, WIPO, and 107 national offices
- Phonetic, visual, and conceptual similarity detection
- Flagged during publication so you can oppose in time
Domain names
New registrations that incorporate or imitate your brand — typosquats, look-alikes, and cybersquatting.
- All major TLDs (.com, .net, .org) and ccTLDs
- New gTLDs and typosquatting variations
- UDRP-ready evidence collected for you
Online marketplaces
Counterfeit and infringing listings on the platforms where your customers shop.
- Amazon, eBay, Alibaba, and other major platforms
- Automated detection with human verification
- Takedown request assistance
Social media
Unauthorized brand use, impersonation, and counterfeit promotion across the major social platforms.
- Instagram, TikTok, Facebook, LinkedIn, X/Twitter
- Infringing handles, pages, and accounts
- Counterfeit product promotion detection
Company name registers
Business and corporate name filings that conflict with your trademark before they take root.
- State/provincial business registrations
- Companies House (UK) and corporate registries worldwide
- Trade name and doing-business-as (DBA) filings
Why early detection matters
The earlier you catch an infringer, the cheaper and easier they are to stop.
- Oppose applications during the publication window
- Send C&D letters before infringers invest heavily
- Avoid costly litigation when early action is possible
Plans & pricing
Pick the scope of coverage. Every plan includes attorney review.
Flexible monitoring plans based on how many marks and markets you need watched. No alert ever reaches you without an attorney's read on it first.
1 mark · 1 jurisdiction
Basic
$49/mo
per mark · billed monthly
- Register watching in one jurisdiction
- Attorney review of all alerts
- Action recommendations included
Most popular
Standard
Up to 5 marks · major markets
$99/mo
billed monthly
- Register watching + domain monitoring
- Marketplace surveillance
- Quarterly summary reports
Unlimited marks · worldwide
Premium
$249/mo
billed monthly · analyst review
- Full coverage: registers, domains, marketplaces, social
- Dedicated account manager
- Priority enforcement handling
Enforcement actions (oppositions, C&D letters) are quoted separately if needed. Monitoring includes attorney assessment of every alert at no extra cost. Have a larger portfolio? Tell us about your marks and we'll quote a tailored watch retainer.
Why GTC
An online-first firm, built for ongoing brand protection.
An attorney on every alert
No raw automated feed. Every potential conflict is reviewed by counsel, so what reaches you is signal — a real threat with a recommended move — not noise.
107 jurisdictions watched
Register coverage across USPTO, EUIPO, UKIPO, WIPO, CNIPA, and 107 national offices — conflicts caught while the opposition window is still open.
Every channel, not just registers
Domains, online marketplaces, social platforms, and company-name registers — the full surface where an infringer can appear, not just trademark filings.
Watch and enforcement, one team
Monitoring and enforcement work from the same matter file, so a detected threat moves straight into an opposition, C&D, or UDRP — without engaging a separate firm.
Your Customer Success Team
A dedicated team that owns your matter from start to finish.
Every GTC client gets a dedicated Account Manager and a Senior Account Manager who learn your business and stay with you from first email to final filing. They are named people who pick up the phone and already know your matter, so every step moves forward without delay.
Your Account Manager
Your day-to-day point of contact, who coordinates every matter, keeps things moving, and already knows your file. They have your full history, so you start every conversation where the last one left off.
Your Senior Account Manager
Senior oversight on strategy and escalations, stepping in as your needs grow, so every important detail stays on track.
A named person, on email or a call, at every step.
How we compare
Watching your brand? Here's what sets GTC apart.
| What you get | GTC | Online filing services | Doing it yourself |
|---|---|---|---|
| Every alert reviewed by an attorney, not just an automated feed | |||
| Register watch across 107 jurisdictions (US, EU, UK, China, and more) | |||
| Domains, marketplaces, social, and company-name registers watched too | |||
| Plain-English threat assessment with a recommended next move | |||
| Straight into enforcement from the same matter file — no new firm | |||
| Continuous, real-time monitoring |
Every alert reviewed by an attorney, not just an automated feed
GTC
Online filing services
Doing it yourself
Register watch across 107 jurisdictions (US, EU, UK, China, and more)
GTC
Online filing services
Doing it yourself
Domains, marketplaces, social, and company-name registers watched too
GTC
Online filing services
Doing it yourself
Plain-English threat assessment with a recommended next move
GTC
Online filing services
Doing it yourself
Straight into enforcement from the same matter file — no new firm
GTC
Online filing services
Doing it yourself
Continuous, real-time monitoring
GTC
Online filing services
Doing it yourself
The watch lifecycle
From setup to enforcement, on one matter file.
Tell us about your trademark once, and the watch runs on a steady cadence — every alert reviewed by an attorney before it reaches you.
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A few minutes
Tell us about your trademark
Share your mark, registration number, and the jurisdictions you want watched. Setup takes a few minutes.
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Within days
We set up monitoring
Our team configures coverage across trademark registers, domains, and online marketplaces tuned to your portfolio.
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Ongoing
You receive alerts
We notify you the moment a conflicting mark is filed, a look-alike domain is registered, or an infringing listing appears.
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Per alert
An attorney assesses each one
Every alert is reviewed by counsel, with a plain-English read on the threat and whether action is warranted.
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When it counts
We act
If enforcement is needed, the same team moves straight into oppositions, C&D letters, or takedowns — no new firm, no lost context.
In their words
I've had the pleasure of working with Rajat for many years. He has expertly guided me through the process of registering my company in the USA, Canada, UK, Australia, New Zealand, and more. His deep knowledge of trademark law across jurisdictions is impressive.
Darius Tay, ID
ExcellentTrustpilot8,115+
Trademarks filed
10,739+
Clients served
107
Jurisdictions
11
In-house attorneys
Trademark monitoring FAQ
Common questions
A trademark search is a one-time investigation conducted before filing an application to identify existing conflicting marks. Trademark monitoring (also known as trademark watch, brand watch, or trademark surveillance) is an ongoing service that continuously watches for new threats after your mark is registered. Searches look backward at what exists; monitoring looks forward at what's coming. Both are essential — a search protects you at filing, while monitoring protects you throughout the life of your registration.
Not sure what to watch?
Ready when you are.
Book a free 30-minute consult with a trademark attorney. We'll look at your portfolio, recommend the right watch scope — register-only, common-law, marketplace, or full coverage — and quote a flat monthly retainer. No sales pitch, no obligation.
