Last week, our team found ourselves in the heart of Dubai's legal and innovation community at the 28th IIPLA Summit—and what an experience it was.
Picture this: IP professionals from across the globe, gathered at the Radisson Blu Hotel Dubai Waterfront, debating everything from AI's impact on copyright law to how streaming platforms are reshaping content protection. The energy in those rooms? Electric.
An Unexpected Honor
We walked in as participants. We walked out having been named Top IP Consultancy for E-Commerce & Amazon Sellers—an honor we're still processing and incredibly grateful for.
This recognition from the International Intellectual Property Law Association (IIPLA) validates our mission: making world-class trademark protection accessible to e-commerce businesses and Amazon sellers worldwide.

The People Who Made It Memorable
But here's what really struck us: it wasn't just about the recognition. It was about the conversations that happened between sessions. The IIPLA organizing team created something special—a space where ideas flowed freely and collaboration felt natural.
We met thought leaders who challenged our assumptions, fellow practitioners who shared their struggles with brand protection in emerging markets, and innovators pushing the boundaries of what IP strategy can look like in 2026.
Our co-founders Rajatpreet Singh Modi and Zaman Zaidi had the privilege of contributing to panel discussions, but honestly? We learned just as much as we shared. Maybe more.

Key Takeaways from the Summit
- AI and IP Law — The intersection of artificial intelligence and intellectual property is creating new challenges and opportunities that the industry must address proactively
- E-Commerce Brand Protection — As online marketplaces continue to grow, the need for specialized trademark strategies for digital sellers has never been greater
- Global Collaboration — Cross-border IP protection requires stronger international cooperation and harmonized frameworks
- Streaming & Content — Digital content platforms are reshaping how we think about copyright and trademark in entertainment
Conference Highlights




What's Next?
We're heading back to our desks with notebooks full of ideas, new connections, and a renewed sense of purpose. The future of IP isn't just about protecting rights—it's about building bridges between legal frameworks and the realities of modern commerce.
To everyone we met in Dubai: thank you for the conversations, the insights, and the inspiration. We can't wait to see where these connections lead.
*Want to learn more about protecting your brand? Explore our trademark registration services or get in touch with our team.*
Need help with your trademark?
Get a free trademark check from our specialists, no obligation.
