Amazon Brand Registry · Trademark-gated
Unlock Amazon Brand Registry — protect your brand and own your listings.
A registered or pending trademark is the gateway to Brand Registry. We file the trademark Amazon requires and guide you through enrollment — so you can shut down counterfeiters, run A+ Content, and unlock Sponsored Brands.
Amazon accepts pending applications, so access often comes within 1–2 weeks of filing. Not sure your name is clear? Run a trademark search first.
The trademark is the gateway
No trademark, no Brand Registry. We file the one Amazon requires.
Amazon will only enroll a brand that holds an active trademark — a registration, or a pending application from a major office like the USPTO, UKIPO, or EUIPO. That mark is the single thing standing between you and every Brand Registry tool. GTC handles both halves: we file the trademark, then guide you through enrollment.
Step one — what we do
We file the trademark
We file in the country where you sell — a US mark for Amazon.com, an EUTM for Amazon EU, a UK mark for Amazon.co.uk — and can file several at once for multi-marketplace sellers.
- Clearance check so the application isn't a dead end
- Attorney-led drafting, classification, and filing
- A serial / application number you can use to enroll
Step two — what we guide
We guide enrollment
Once you have an application number, we walk you through Brand Registry enrollment and the eligibility checks so nothing trips up the submission.
- An active trademark application or registration in the marketplace's country
- A text-based mark, or an image mark that contains your brand name as text
- Your brand name must appear on your products or packaging
- The brand name must match the trademark exactly
- An active Amazon seller (or vendor) account
What Brand Registry unlocks
The tools that turn a listing into a brand.
Enrolling unlocks Amazon's full brand toolkit — the same protections, content, and advertising that registered brands use to defend their listings and grow conversion.
Brand protection & counterfeit tools
Report counterfeiters and listing hijackers in a few clicks, and use Amazon's automated protections — Project Zero, Transparency, and Amazon Brand Registry's machine-learning scans — to take down infringing listings fast.
A+ Content (Enhanced Brand Content)
Replace plain bullet points with rich layouts, comparison charts, and brand imagery. A+ Content is shown to lift conversion by roughly 3–10% on the listings that use it.
Brand Store
Build a custom multi-page storefront under your own brand URL — a curated shopping destination that lives outside the standard listing template.
Sponsored Brands advertising
Unlock premium ad placements that carry your logo and headline, plus Sponsored Display and Brand Store ads reserved for registered brands.
Brand Analytics & experiments
See how customers search and buy with the Brand Analytics dashboard, run A/B tests with Manage Your Experiments, and reach reviewers through Amazon Vine.
Project Zero & Transparency
Project Zero lets you remove counterfeit listings yourself, while Transparency serialises units so Amazon can authenticate every item before it ships.
Pricing
File the trademark for the marketplace you sell in.
You pay the GTC service fee plus the government filing fee for that office. Brand Registry enrollment itself is free — the cost is the trademark that unlocks it.
Government fees are paid directly to each trademark office and shown here in their native currency. Need to clear more than one marketplace? We can file across countries simultaneously and map a multi-marketplace strategy.
How it works
From filing to a fully protected brand.
Brand Registry access doesn't wait for full registration — Amazon accepts a pending application, so the tools open early while your mark proceeds through examination.
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1–2 days
We file your trademark
We file in the country behind your marketplace (US, EU, UK, and more) and you get a serial / application number.
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Immediately after filing
Trademark registers or stays pending
Amazon accepts pending applications from major offices, so you don't have to wait for the certificate to move forward.
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1–2 weeks
Enroll in Brand Registry
With an application number in hand, we guide you through enrollment and the eligibility checks.
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Ongoing
Unlock the tools
A+ Content, Brand Store, Sponsored Brands, Brand Analytics, and the counterfeit-protection suite — with full benefits locking in once the mark registers.
Your Customer Success Team
A real team that owns your matter — not a ticket queue.
Every GTC client gets a dedicated Account Manager and a Senior Account Manager who learn your business and stay with you from first email to final filing — real people who pick up the phone, so you never re-explain your brand or chase a queue.
Your Account Manager
Your day-to-day point of contact — coordinates every matter, keeps things moving, and already knows your file. No intake form, no re-explaining.
Your Senior Account Manager
Senior oversight on strategy and escalations, stepping in as your needs grow — so nothing important slips through the cracks.
A real person, on email or a call — at every step.
The proof
Real work, real clients, real reviews
7,500+
Trademarks filed
10,000+
Clients served
107
Trademark jurisdictions
11
In-house attorneys
“I've had the pleasure of working with Rajat for many years. He has expertly guided me through the process of registering my company in the USA, Canada, UK, Australia, New Zealand, and more. His deep knowledge of trademark law across jurisdictions is impressive.”
“We had various US trademarks to submit, and the team at Modi & Zaidi handled the entire process. They are friendly, knowledgeable and punctual. We will definitely use their services again.”
“Working with Maryam & the team of Rajat Modi has been an exceptional experience. Her professionalism, knowledge, and commitment to my case have been evident throughout the process.”
“I am a regular customer of GTC. They have done more than 15 Multi-Countries Trademarks for me so far. Their service quality and turnaround time is exceptional.”
“I had infringed on the copyright of a big brand, which threatened to lose my business. However, thanks to the professional work of this team, we signed the best possible contract and saved the business.”
“Global Trademark Company is the best in the business and I've used them for a number of my applications. Highly recommended for anyone looking for reliable trademark services.”
Amazon Brand Registry FAQ
Common questions
Talk to a trademark attorney
Ready when you are.
Book a free 30-minute consult. We'll confirm which trademark unlocks your marketplace, flag any clearance risks, and map your fastest route into Amazon Brand Registry — no sales pitch, no obligation.
